Ad unit specifications
Below is a summary of the main creative dimensions for the three major mobile platforms. These show the standard creative size of ads that run in App and in Mobile Site environments.
| iOS Devices | Android Devices | Windows Devices | ||||||
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| Creative Dimensions |
Filesize (kb) |
iPhone | iPad | iPod | Smartphones | Tablets | Smartphones | Tablets |
| 300×50 | 7 |  |
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| 320×50 | 7 | |
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| 300×250 | 60 | |
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| 320×480 | 60 | |
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| 1024×90 | 90 | |
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| 216×36 | 4 | |
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| 468×60 | 20 | |
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| 728×90 | 60 | |
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| 120×600 | 60 | |
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| 480×320 | 50 | |
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| 768×1024 | 200 | |
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| 1024×768 | 200 | |
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| 160×600 | 50 | |
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| Textlinks | 35 char | |
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It is highly recommended that all applicable sizes are used per campaign, to unlock and reach as much available inventory as possible and enhance delivery.
Any campaign should contain at least one 300×50 or 320×50 standard banner.
Rich Media Expandable Units
Smartphone
Smartphones banner sizes
320×50 px
300×50 px
300×250 px
Tablet (iOS)
Tablet banner sizes
728×90 px
300×250 px
Tablet (Android)
Tablet banner sizes
728×90 px
300×250 px
N.B. If a campaign runs across both smartphone and tablet devices, the expanded unit size should be 320x372px.
Download Adfonic ad specs
Other platforms
| Creative Dimensions | Filesize (kb) | Java | RIM | Web OS | Symbian |
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| 300×50 | 7 | |
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| 320×50 | 7 | |
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| 216×36 | 4 | |
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| 168×28 | 3 | |
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| 120×20 | 1.5 | |
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| Textlinks | 35 char | |
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